Enterprise progec Essay Example | Topics and Well Written Essays - 500 words

Enterprise progec - Essay Example It also needs rigorous digital marketing campaign as well. We are a team of professional marketers skilled in online marketing (social media management, web development / enhancement and search engine optimisation). We will manage the task of online marketing of Consult2C by attracting attention of maximum potential customers through digital channels of communication. The structure of website will be altered and made more attractive whereas images, titles and tags will be researched and added to the website to optimise visit of potential clients via net traffic which will be tracked through rate of click to conversion. More focused marketing message will be delivered through the website as currently targeted organisations / clients are not mentioned on the web and even there is no vision or mission statement available. The algorithm of website will be redefined in order to rank it top in search engine results. Moreover the website will be advertised on the search engines and pay per click websites. Specific geographic markets are also easily targeted by search engine advertisement so non-targeted clients may be avoided. Few unique articles about the need of training for repute management, communication in organisation and employees development will be published in online article directories like Wikipedia, ehow.com, etc which will help to exalt online existence of services provided by the company. This is the most crucial part of the plan that is to be executed right after web optimisation and article publishing so that there is some foundation of online presence of the company. The pages will be designed and managed on Facebook, Twitter and Linkedin and certain organisations and individuals will be linked and communicated two-way to offer tailored services. Those pages will be updated on daily basis with service offering and press releases and more number of targeted clients will be addressed. This will also help to develop a